August 8, 2018
Thinking Critically with Lonny Kocina
In The CEO’s Guide to Marketing, Lonny Kocina outlines a six-step process called Strategically Aimed…
August 5, 2018
Top 10 PR Influencers You Should Follow on Twitter
In the PR world, connections are crucial. And what better place to make those connections…
August 2, 2018
Impact of Technology on PR
The impact of technology on public relations is accelerating. As such, PR pros must determine…
July 29, 2018
Thinking Critically with Hank Azaria
The Simpsons. The Birdcage. Along Came Polly. We all know Hank Azaria as being one…
July 25, 2018
The Role of PR in Marketing
Companies tend to emphasize PR when they’re launching their brand, unveiling a new product or…
July 20, 2018
Copywriting Mistakes That Will Hurt Your PR Campaign
As a PR pro, one of the most important tools in getting your message across…
July 18, 2018
How PR Pros Can Be More Data Driven
The world of PR is changing faster than ever, and there's a constant pressure to…
July 15, 2018
Tips for Advancing Your Career in PR
Advancing in the PR industry can seem daunting. But not to worry--we're here to help!…
June 30, 2018
What We Can Learn From PR Crises
The saying goes that, “any publicity is good publicity,” but this doesn’t always ring true.…
